What I do

Extended description

Senior marketer with heaps of experience designing strategic propositions across many sectors and geographies for high profile clients.
I commission and analyse market and consumer research to deliver cut-through insights then creatively develop new concepts, brand positionings and customer experiences resulting in revised strategies and revitalised innovation pipelines.
With years of client services experience for agencies, I win new business, farm existing accounts and project manage quality deliverables.
With sharp analysis, excellent writing skills (I have a book published by Pearson), and highly-praised workshop facilitation and platform presentation capabilities, I add value across the consulting process.
I’m bi-lingual English/French and have refined inter-cultural sensitivities – working in over 20 countries across 4 continents.

Keywords

Advice, Value propositions

Key Competency

Designing strategic propositions

Compelling innovative product introductions

Services I Offer

Types of service I offer

Consultant, Expert, Researcher